BROADENING NEW HORIZONS:ZAHIR RANA

True Premier League: India’s First Cricket Talent Hunt and Reality Show

On New Channel: TRUE SPORTS

ZahirRana, thy name has emerged himself in most of his success stories. He has the ability to back his dream and not quitting in the face of adversity.

“If God has given me a dream, then it’s my responsibility to achieve it,” voices ZahirRana which helps him and provides strength to conquer the herculean and impossible tasks.

True Talent Sports Pvt. Ltd. is the marketing badshah’s new initiative.“Bollywood and cricket equally enjoys supremacy in terms of fan following,” quips Rana. He further pronounces, “The charisma of cricket has enchanted almost every Indian.  In other words cricket can be proudly said as the ‘religion’ of India and that the fame outshines the popularity of any other celebrity.”

“Cricket has been originated from England. We Indians believe that Indians who picked up the game continue to be fanatic followers of it.Likewise, keeping it up in its right spirit, we at True Talent Sports Pvt. Ltd. have designed a unique‘Cricket Reality Show’. We have watched many types of reality shows being aired on television from singing, dancing or stand-up comedy amongst others. We have come up with a unique reality show on cricket, the first of its kind which will be aired on various platforms and channels. Termed as ‘True Premier League’, it will be India’s first cricket hunt and reality show, especially for those who do not get selected.The game will be telecast on our upcoming channel ‘True Sports’ which will be launched on March 20 at the Times Of India award function,” adds Rana.

ZahirRana further explicates, “Our True Sports channel is an opening for talented cricket players pan India.”

“Cricketing legends like Mohammad Azharuddin, VinodKambli, Chetan Sharma and Sunil Joshi are on board as mentors. Pune based Mr. Sameer Pawani and his team of Four Pillars Event Management Services Pvt. Ltd. has stepped on board as super franchisee for Maharashtra. More cricketers and celebrities are joining in too. Registration of fresher’s aged from 16 to 30 who are capable of showcasing their talent, courage, determination; discipline and temperament are being shortlisted from 16 states, 36 districts, 361 talukas and 22,500 villages. A 10-city selection camp is also in progress. Matches will be aired live with one hour slot for highlights of the play as well as individual performances; providing a platform for born talent and consistent players on our channel ‘True Sports’,” states the award winning ideologist.

Interestingly, India is undoubtedly one of the most diverse nations in the world with a billion people in the country and more than 20 different languages and more number of dialects. The lifestyle and culture varies significantly, but its cricket which unites the nation.

With ZahirRana’s True Premier League on his newly launched sports channel ‘True Sports’ is definitely growing bigger for all cricket fans.