“Those who are in demand today were also new comers at one time.”- Prem Prakash Gupta
Prem Prakash Gupta, who had produced the film Super Model as well as the Punjabi film Munde Kamaal De has now joined hands with lyricist Faaiz Anwar and made a romantic comedy called Love Ke Funday which is slated for release in July. Indervesh Yogee has written and directed the film. Prem Prakash Gupta is a successful business man in Bangalore who deals with steel and his company is known as Triveni Enterprises. The film has been made with four talented actors and actresses playing the lead.
Excerpts from the conversation:
How did you enter the field of films?
I came into this field thanks to my friend like Faaiz Anwar. Earlier I had also made a video called Vodka Shot. Then I made the film Super Model which was okay at the box office and Munde Kamal De which was a super duper hit. Now I have made a film called Love Ke Funday which is slated for release next month.
Why did you cast all four newcomers in your film instead of opting for a big star cast?
Established actors trouble you while new comers are ready to work with you at your convenience and are at your disposal. In any case it was the demand of the subject that made us choose new comers for the film. If we do not give break to new faces, who will? Newcomers come with a, lot of hopes from all over the country. Those who are in demand today were also new comers at one time. If somebody had not given them a break, they would not have been able to reach greater heights now. If a film is good, it will run, whether it boasts new faces or mega stars.
Did you enter the field to enjoy yourself or create additional revenue model for your business?
There are many ways to enjoy. I have come here to treat film making as a business revenue model. Am busy with my steel business for which I devote more time. I make films only with the help of my friends.
People say that new producers are so often exploited and made fools. Did you also have a bitter experience when you entered production?
If only you work with caution taking a lot of precaution, no such thing will happen with you. By God’s grace however, till date, whoever I have worked with has been very good to me. In any case, I am of the opinion that if you are good, you will get good people too.
What next?
Right now, besides Love Ke Funday I am also producing many more films with Faaizbhai. Currently, I am also producing one of the Punjabi film called Sachhi Muchhi Love Ho Gaya and a Hindi film with big stars.